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Zomato To Expand To 22 Countries In Next 2 Years: Report

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Zomato which had a pretty good 2013 has even more ambitious plans for next two years. The online restaurant guide aims to reach 22 new countries till 2016.  Pankaj Chaddah, Co-Founder and Chief Operating Officer revealed the companies big plans in a latest interview to The Economic Times.

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He stated that Zomato will expand to 22 countries across the Americas, Europe, South East Asia, and Australia with the help of its latest round of funding from Info Edge and Sequoia Capital.  It will further use the funding for setting up offices in the 22 countries, hiring people and teams. Zomato had reported revenues of Rs 11.38 crore ($2 million)  for financial year ended March 31, 2013 (FY13).

In August this year, Zomato announced an exclusive partnership with restaurant booking site Top Table for its services in the UK. It also revamped its iOS mobile app with new UI and features. Zomato’s mobile app has also been quite popular with about two million downloads in India and around 0.75-million overseas, stated the report.

The website and app are also more global, being available in languages like Turkish, Portuguese and Bahasa besides English. As per the ET report, the five-year-old online restaurant guide is receiving 15 million users globally every month. Founded by Deepinder Goyal and Pankaj Chaddah, Zomato is currently present in 40 cities across 11 countries.  In 2013, Zomato entered London in January,  Southeast Asia in March, Johannesburg  in April and Middle East and Colombo in November last year. Zomato revealed that its website gets maximum traffic in the UAE after India. In July the company launched in New Zealand and five different cities.

Zomato now plans to increasingly tap into the surging mobile traffic globally and wants to be a mobile-centric company in the future.

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